The LEGO brick has changed into a worldwide feeling that is all the a part of the cultural cloth as Billund, the little village in Denmark where all this began. But the company’s development into an industry giant wasn’t without its reveal of challenges and challenges. One of those arrived 1942 because a warehouse open fire consumed most of00 the model manufacturer’s wooden share, leading Ole Kirk Christiansen to make a crucial decision.

This individual decided to shift the company far from wooden toys and toy cars, which had been their bread and butter, and move into cheap toys. It would be a major transformation for the family-owned organization, and one that was not primarily well received.

A journalist noted that “plastics will never replace good, solid wood. ” But Godtfred Christiansen persevered and started to try out new patterns that used plastic. The first tentative step was the introduction in the Computerized Binding Bricks that gripped together to prevent block podiums from toppling on kids.

The new Lego bricks did not become the well-known toy that we know today till 1949. Right up until then, the interlocking stones were more of a construction toy than an actual building gadget. It was also not till 1958 the satisfying clicking coupling system started to be a standard characteristic.

Throughout the 1971s, the company ongoing to develop lego company history production features in production and market reach. The company added Legoland topic parks to the mix and brought in more advanced sets that were goaled at older people, including the Technic line of small parts such as axles, gears, levers, and widespread joints.